Throughout the world, hospitality-devoted organizations and hotel chains are adopting the latest technology to improve their business processes. In many cases, the challenge is to find integrated IT systems that can help manage different aspects of a business and, at the same time, be simple enough to be used by all employees.
In the case of OTO development, the challenge was to unify operations and make them consistent through various geographical regions. OTO Development, LLC is a recently formed hospitality company that has quickly made itself a name in the select-service and extended-stay hotel business.
Over 400 million dollars of investments have already been put in agreements managed by this company who found itself growing fast and needing a way to bring and keep together its diverse workforce spread throughout the world.
The challenge was not only to unify operations in different geographical zones and provide a means for employees to easily share info , but also to provide excellent and consistent customer service, as well as establish and sharing a common mission and brand.
Like many other hotel businesses, OTO was looking for an all-in-one solution that would give their business a way to manage all business processes. Many hotels use a combination of electronic document management systems (EDMS) software products, property management software (PMS) and built-in point of sale (POS) software, but a better solution is to combine business process management (BPM) and a service-oriented architecture (SOA).
Innovative Architects – an IT consulting company that specializes in business solutions – was able to help improve OTO’s operations by implementing a Microsoft SharePoint portal solution.
One of the main benefits of implementing this solution was the fact that the technology fully integrated with the Microsoft Dynamics SL software that OTO was already using for its financial management.
“Many large hotel chains have chosen to integrate business processes by using Microsoft business solutions especially built on the Microsoft Dynamics Platform: this software can provide a one-stop hotel management solution in terms of a hospitality and back office functionality with front office needs,”explains Vipin Sahni, assistant manager-marketing of Dynamic Vertical Software.
MS SharePoint is also a platform that allows hotel management to look at the future as it is adaptable enough to support new technologies and future business requirements. By building on technology already present, implementing a SharePoint portal allowed OTO to complete the transition and start enjoying results in less than a month.
MS SharePoint was essential to meet OTO’s goal of better collaboration between employees and departments worldwide. Giving better and quicker access to all needed information helped management make better informed decisions. Automating processes and shifting to electronic communication and info sharing also helped cut costs. Information and regulations are all centrally-stored, and permissions are easily granted to employees according to their needs. The portal is easy to customize and doesn’t require IT to update it continuously: designated, non-technical employees can easily do that as needed.
Better, efficient business operations result in better customer care and increased productivity. Hotel staff can be more efficient and operational efficiency is improved; information quality is enhanced and critical information is available on a real-time basis. This improves, for example, booking and front desk management, as well as customer satisfaction: customers are satisfied by being able to book a room in a fast and efficient manner and by getting prompter service.
Hospitality business technology has brought sizable improvements in the field. Most large hotel chains have seen the benefits of opting for a solution to streamline operations, as in the case of OTO, to get the better of the competition and retain customers. Microsoft business solutions and, in particular Microsoft SharePoint, can really help a business meet its goals and prepare for the future.